Avis - Driven By Better

Way back when Avis started as a challenger brand, they knew the importance of trying harder, of always striving for better. 70 years on, it's an attitude that still guides the brand. So we launched ‘Driven by better’ – a new platform that follows in the footsteps of the iconic 'We Try Harder' campaign, and shows how a constant drive to improve leads to Asia Pacific's smoothest rental process.

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